Episode 403 – Why All QR Codes Do Not Need A Mobile Website.

Episode 403 - Why QR Codes Do Not Need Mobile Website.

On Twitter Scott Stratten recently asked George O’Neill why he does not believe every website, that a QR code refers to, needs to be a “mobile” website. In this video George explains the three reasons. If you are thinking about selling your property in The Beach or downtown Toronto, contact George@ONeillRealEstate.ca to find out why… Play Video

Mayor’s making a hash of the job, say the Twitterati

Mayor’s making a hash of the job, say the Twitterati

As far as Twitter is concerned, Rob Ford is the worst. Of the roughly 43,000 times Toronto’s mayor was mentioned on various social media sites since he took office last December, fewer than 3,000 posts had a positive tone. The remainder split evenly between negative and neutral. According to research by locally based Social Media… Read More

Toronto police launch social media strategy to reach more folks

Toronto Police on Facebook.

he Toronto Police Service launched a new social media initiative on Wednesday that will allow police officers to engage and share information with the public they may not reach day-to-day. “This has expanded the reach of the Toronto Police Service broadly and very specifically to the communities that didn’t trust us and wouldn’t communicate with… Read More

Proving the payoff of social media

Varicent president Dan Shimmerman, left, and marketing vice-president Brian Hartlen at their office in Toronto, July 6, 2011

Most companies know they need to look at social media as part of their overall marketing mix, but many struggle with finding measurement numbers to clearly prove its value to management. There isn’t yet one globally accepted tool or platform to achieve this goal.And despite all the buzz about new social media programs that offer valuable measurement… Read More

Introducing Doug Devitre at REALTOR Quest 2011

Episode 384 - Introducing Doug Devitre at REALTOR Quest 2011

Episode 384 of the Toronto Real Estate Musing video blog. George O’Neill chatted with Doug Devitre, a real estate consultant that travels the world giving real estate professionals advice in marketing and client service. Doug was at REALTOR® Quest, the premier event for real estate agents in Toronto at the Toronto Congress Centre on May… Play Video

Companies now looking for more than cheap office space

18 York Street rendering

The criteria for choosing commercial real estate has become more holistic and office real estate agents are increasingly adopting residential marketing methods in response, says Vancouver marketing firm Braun/Allison Inc. With initiatives such as employee retention and corporate social responsibility coming to the forefront, companies are just as interested in a building’s amenities as they… Read More

YouTube just gave us unlimited length video uploads

Episode 347 - YouTube just gave us unlimited length video uploads

Episode 347 of the Toronto Real Estate Musing daily video blog. If you upload a lot of videos to YouTube, you are aware that most users can upload videos only up to 15 minutes in length. Only a few select users — those who enjoy million views a month or had grandfathered accounts created back… Play Video

Is your real estate agent marketing with social media or spam?

Episode 339 - Is your real estate agent marketing with social media or spam?

Episode 339 of the Toronto Real Estate Musing daily video blog. Cooking macaroni and cheese on a state of the art gas range does not make it a gourmet meal — it also involves technique and ingredients. George O’Neill explains why he thinks email blasts of home listings is not social media marketing — it’s… Play Video

Meet Nehal Kazim, student digital strategist at Ryerson

Episode 327 - Meet Nehal Kazim, student digital strategist at Ryerson

Episode 327 of the Toronto Real Estate Musing daily video blog. George O’Neill meets with Nehal Kazim, a third year commerce student majoring in Finance and Entrepreneurship at Ryerson University. You may be surprised to know that he also sees the field of real estate as a land of opportunity. Nehal Kazim (Twitter: @NehalKazim) is… Play Video

George O’Neill talks social media at The Property Show

Episode 325 - George O'Neill talks social media at The Property Show

Episode 325 of the Toronto Real Estate Musing daily video blog. George O’Neill spoke at last weekend’s The Property Show, Toronto’s knowledge conference on real estate, land and property investments. Held at the Hyatt Regency Toronto, this conference was emceed by Brian Persaud, host of “Inside Toronto Real Estate” on RogersTV and attended by over… Play Video